Working closely with the dental practice owners, project team and Adco (the contractor engaged to build the main shopping complex), the Dentec team developed a great understanding of the practice and the best ways of approaching the marketing for the location.
In collaboration with the practice owners and main complex project managers, Dentec, organised the construction in a way that worked best for our dental client whilst also meeting the deadlines for the main site project.
Marketing and branding was taken into careful consideration to leverage the use of the site’s signage, road frontage and easy access. The brightly coloured logo, name and brand was tailored by Dentec’s graphic design project team, ultimately arriving at the logo we see at Heathwood Smiles today.
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